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Index

B

Banyard, Ian 108
Bennis, W
Organizing Genius (with Biedermann) 23
The Best of Business Quotations (Perot) 29
Beyond Certainty (Handy) 55
Biedermann, P W
Organizing Genius (with Bennis) 23
Boots Opticians case study 102–05
branding
audit 50–53
employer 47–50
Branson, Richard 58, 81
Brückner, Gunnar 123
Buckingham, Marcus 63

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