Westside Toastmasters is located in Los Angeles and Santa Monica, California
We outline how salespeople can differentiate themselves and their offerings by directly appealing to customer needs, steering away from the delivery of one-way presentations and toward having mutual, goal-oriented discussions that lead to optimal solutions for the customer.
Table of Contents
- What Is Customer-Focused Behavior?
- Opinions - The Fuel That Drives Corporations
- Success Without Sales-Primed Communications
- Key Concepts of Customer Focused Sales
- Creating Sales-Primed Communications
- Marketing's Role in Demand Creation
- Business Development - The Hardest Part of a Salesperson's Job
- Developing Buyer Vision through Sales-Primed Communications
- Negotiating and Managing a Sequence of Events
- Proactively Managing Sales Pipelines and Funnels